Launched in 1993, Longchamp‘s Le Roseau bag has become the carrier of choice among our favourite style stars like Li Yitong, Kim Se-jeong, Zoe Saldaña, and Suki Waterhouse.
For Summer 2025, the iconic accessory takes inspiration from a rural idyll. Channel your dream countryside getaway with the XL tote, which serves as an ideal companion for both city life and rural holiday home. Prefer keeping your baggage ultra-light? You’ll love the new cross-body format, which fits just the essentials.
Mirroring the lush nature of the countryside, the Le Roseau takes on new colours and prints to suit every mood and escapade. In timeless gingham, it is perfect for picking produce from the vegetable garden. In denim embroidered with white flowers, it looks fresh as a bouquet from a market stall.
Its latest iteration in smooth, supple leather comes in seasonal shades of ginger, bark and root, while its bamboo toggle is also available in a (new!) pale gold tone. The latter is a subtle ode to the rich colour of ripe corn.
Each new style reveals a facet of its personality – Parisian, elegant, feminine, dynamic. Over time, the Le Roseau becomes a loyal confidant, whose signature jewel-like bamboo clasp keeps every secret.
See it for yourself here:
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Photos: Longchamp











