In 1987, Chanel debuted the Première, its very first timepiece. Conceived as a ladies watch in response to the masculine watches which dominated the market, it embodies glamour and elegance in a svelte profile that graces the wrist like a piece of jewellery. The latest reissue is a faithful homage to the original, a testament to its timeless design which still feels extremely relevant and modern.
The Première Édition Originale is embedded with Chanel’s signature codes. The octagonal stopper on the No.5 is reimagined as a watch face. Rendered in bevel cut crystal, it glistens with a gem-like allure. The minimalist dial in black lacquer features two golden hands, an articulated statement that is both direct and purposeful.
Fantasy Tweed Jacket, Silk Velvet Skirt, Metal and Resin Earrings, and Shiny Calfskin Boots, All From Chanel
The leather woven chain bracelet, a nod to classic Chanel handbags, is supple and drapes delicately around the wrist. Available in three sizes, it can be worn snugly or slightly looser, like a a dangling piece of jewellery.
Whether worn as part of a stack, linked together, or as a singular statement, Chanel’s Première Édition Originale watch offers limitless possibilities for styling. Link up a few watches to create a playful belt or maybe, attach it to a ribbon so it can be worn as a head piece. Whichever way it is worn, it exudes a timeless allure that is inimitably Chanel.
Cashmere and Ostrich Embellished Vest, Fantasy Tweed Skirt, Tulle Gloves, Metal, Glass, and Strass Necklace, and Metal Earrings, All From Chanel
#CHANELPremiere #CHANELWatches
Photography: Stefan Khoo
Styling: Chia Wei Choong
Hair: Sean Ang
Makeup: Clarence Lee using Chanel Beauty
Photography Assistant: Alif
Styling Assistants: Caleb Lim & Julia Mae Wong
Model: Eugenia / Mannequin
Location: The St. Regis Singapore
